- 33 % of Individuals say they’ve used TikTok, in line with a brand new Pew Analysis Middle survey.
- Which means the variety of Individuals utilizing the brief video-sharing app has grown by at the very least 12 proportion factors since 2021.
- Social media platforms like TikTok have come beneath scrutiny just lately, with youngster advocates and lawmakers saying the websites don’t do sufficient to guard youngsters towards predators and dangerous content material.
A 3rd of U.S. adults use the short-video sharing platform TikTok, in line with a Pew Analysis Middle survey launched Wednesday.
Findings of the 5,733-person survey present that YouTube continues to be the preferred social media platform within the nation, with greater than 83 % of adults saying they visited the positioning.
However the variety of TikTok customers within the U.S. is rising quickly, with the positioning claiming the most important soar in customers between 2021 in 2023 in comparison with another social media platform, in line with the survey.
Pew discovered the variety of adults having used TikTok grew by 12 proportion factors between these two years.
The survey additionally discovered demographic variations amongst social media platform customers.
Younger adults are much more doubtless to make use of social media than older adults, notably Twitter, Reddit, and TikTok.
In keeping with the survey, 62 % of 18 to 29 say they’ve used TikTok whereas 39 % of 30 to 39-year-olds, 24 % of fifty to 64-year-olds, and 10 % of adults 65 and older say the identical.
Ladies use TikTok at increased charges than males. In keeping with the survey, 40 % of ladies have used TikTok, in comparison with 25 % of males.
And folks of coloration are probably to go online to the video-sharing app.
Hispanic adults had been particularly doubtless to make use of TikTok, with 49 % reporting they’ve used the app, whereas 39 % and 29 % of Black and Asian adults, respectively, mentioned they used the platform, in line with the survey.
In the meantime, 28 % of white adults mentioned they’ve used TikTok.
Social media platforms have come beneath fireplace lately for points regarding misinformation and knowledge privateness.
The research findings come on the day quite a few heads of social media platforms, together with TikTok CEO Shou Zi Chew, testified earlier than the U.S. Senate to debate social media’s potential hurt to youngsters.
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